The Merger Option - Mad, Malevolent or Magnificent?
Andrew Hedley will be speaking at the Law Society Law Management Section's 14th Annual Conference on the topic of "The Merger Option - Mad, Malevolent or Magnificent?". The conference will take place on 10th May 2012 at The Hilton Paddington Hotel, London. To read more about the conference or to access a full agenda and booking form click here.
MPF European Leadership Awards 2012
The shortlist for the MPF European Leadership Awards 2012, of which Andrew Hedley sits on the Judging Panel, has been announced. To view the categories and download a list of the shortlisted firms click here. The awards ceremony and gala dinner will take place on 1st March 2012 at the London Marriott.
Best Practices in Legal Marketing
Andrew Hedley authored two chapters in the recently published Best Practices in Legal Marketing. To read the Executive Summary and view the full contents click here or to order a copy click here.
The Cambridge Chartered Programme
Andrew Hedley has been appointed as a specialist tutor on Cambridge Marketing College's new Chartered Programme. This is a unique initiative aimed at helping delegates gain and maintain their Chartered Marketer status through a structured range of activities from networking events, through courses to self-study materials. For more information about the college click here or to download a copy of the Chartered Programme prospectus click here.
Client Strategy in a Changing Legal Market Report
Andrew Hedley’s Client Strategy in a Changing Legal Market report has now been published and is available to purchase online. Client strategy sits at the heart of all strategy. Without the ability to attract and retain clients, at a price which delivers an acceptable level of profitability, no business can be viable in the longer term. To read more or to order the publication click here.
Developing Strategic Client Relationships Report
Andrew Hedley’s comprehensive report, Developing Strategic Client Relationships, published by ARK Group, continues to attract purchasers from around the world. Running to over 150 pages, with case studies of leading firms and ground breaking initiatives in this area, the report brings a much needed strategic perspective to client development and relationship management. For more information about the report and to order a copy click here.